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How to Invest in Sustainable Equities.

The word "sustainable" is a tricky word to define. When we think about sustainable, it can mean many things, such as protecting natural resources and the environment, or supporting initiatives that benefit those in need. The best way to invest in sustainable equities is to focus on companies that have a social responsibility beyond making profit. Find your favorite companies with an environmental and social conscience, and invest in them. See if you agree below:


What is sustainable investing?

Sustainable investing is investing in companies that have a social responsibility beyond making profit. That's right, the benefit of investing in socially responsible companies is not the financial gain they provide, but the impact they have on the world around them.

Investing in sustainable companies will cost you less in time and money than traditional investments. This can be especially appealing if your goal is to help individuals and communities affected by global issues, such as poverty or environmental destruction.

You'll also find that socially responsible businesses often offer better returns on investment, so you could potentially make a much larger return on your investment through these types of investments than with traditional investments.


Why Invest in Sustainable Equities?

Investing in sustainable equities is a great way to protect the environment, address social issues and help people.

For one, investing in companies that have a social responsibility beyond making profit can generate long-term returns for your business. This may involve buying shares of companies that are closely linked to environmental protection and sustainability, such as Ford or Dow Chemical. Sustainable equities are also good investments if you're looking for diversification; when there's volatility in the market, it can be hard to find stocks that fit your investment style.

The next time you think about investing in sustainable equities, consider these five reasons why:

1. Social responsibility matters | Investing in businesses with a social responsibility beyond profit helps to minimize pollution, reduce corporate tax bills and fight climate change. Environmental protection is becoming more of an issue every year, so having companies with a social conscience on your radar is important because it means they're willing to take steps to conserve resources and protect the planet.

2. Companies invest socially | As John Maynard Keynes once said: "It is not the critic who counts; not the man who points out how the strong man stumbles, or where the doer of deeds could have done them better." Investing

How to Invest in Sustainable Equities

The easiest way to invest in sustainable equities is to focus on companies that have a social responsibility beyond making profit. Companies with a social conscience shouldn't only focus on the bottom line, but also try to help out those who need it most. Find your favorite sustainable companies and check out their social responsibility initiatives.

The Environmental Protection Agency (EPA) recently released its long-awaited rating system for corporate greenhouse gas emissions. The new standards will make it easier for businesses to determine how much carbon they emit and give them more information about their environmental impact.

One of the great things about this rating system is that it's based on years of measurements from thousands of different sources, which means it's more accurate than other methods like counting trees or estimating carbon dioxide emissions. For example, there are certain assumptions embedded in the EPA's methodology that can lead to higher estimates of greenhouse gas emissions. These models include assumptions that assume people are eating more meat and consuming less vegetables, among other factors. Just because a company has low annual CO2 emissions doesn't mean they don't contribute to global warming; this model isn't necessarily fair or useful for smaller companies like you!


Companies with a Social Responsibility.

Google.org (Buy Google stock)

A nonprofit organization founded by the founders of Google and their employees that aims to improve the lives of people in need through technology, education, and advocacy.

Facebook.com (Buy Facebook stock)

The world's largest social network with more than 2 billion users connecting with friends, family, colleagues and complete strangers every day.

Twitter.com

Microblogging service with more than 280 million users worldwide who post 140 characters or less on a daily basis.

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