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How Google Calculates Domain Authority of a Website.

In order for a website to rank high on the search engines, it needs to have a high domain authority. A domain authority score can help you determine how well a website performs in the online search sphere. This is because Google uses this number when they evaluate the importance of a given website. If you want your own website to appear at the top of the search engine results, then understanding how domain authority works is crucial.

What is a Domain Authority?

Domain authority is a metric that determines the trustworthiness of a website in relation to other websites. The score is calculated by measuring the quantity and quality of backlinks pointing towards a website's domain.

When Google takes into account a website's domain authority, they take into account the number of links pointing to that website. This means it does not matter where those links are from or how many backlinks there are; it only matters how many links there are.

A website with high domain authority will rank higher on search engine results pages than a less reputable site, regardless of the quality of their content or what they have to say. The higher your domain authority, the more likely you are to get found on searches related to your industry or niche.

How Google calculates the Domain Authority of a website

In order to calculate the domain authority of a website, Google uses a mathematical formula that takes into account many different metrics.

For instance, they take into account the number of inbound links on a website and their age. The more links coming in from other websites that are important ranking factors for Google, the higher the authority of your website will become.

This is also true for search volume and average position on the first page of search results (SERP).

The formula is as follows:

DA = [(L-C) / L] x 100

where DA is Domain Authority; L is Linking Root Index and C is Anchor Text Crawl Ratio.

How Search Engine Optimization can help increase your Domain Authority.

If you're looking to improve your website's performance in search engine results, then making sure it has a high domain authority is important. One way to be able to rank highly on the search engines is by implementing SEO. Search engine optimization can help increase a website's domain authority and make it more noticeable on the internet.

Read also: SEO: The Best SEO Tips for 2022

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